Meet the CEO Mr. Frank Ude Mr. Frank Ude is the visionary founder and driving force behind softlifecare. With a passion for health and wellness, Mr. Frank Ude embarked on a mission to provide the best in health and fitness care products to customers nationwide. Mr. Frank Ude journey began with a deep-seated desire to make a positive impact on people's lives. This passion, coupled with a keen business acumen, led to the establishment of softlifecare as a premier destination for quality health and fitness care products. Under Mr. Frank Ude leadership, softlifecare has grown from strength to strength, expanding its product range and customer base. Mr. Frank remains committed to providing customers with top-notch products and exceptional service, ensuring that everyone who shops at softlifecare is well taken care of.